Full-Service Performance with solutions across paid, owned and earned channels, Performics creates more personalized and dynamic customer experiences and more targeted media buys. We harness billions of digital data points to optimize relentlessly for client success.
Motivating clicks across channels.
Performance Media is our approach to media planning and buying, rooted in our single-minded mission to convert consumer intentions into revenue for our clients. Our extensive experience in biddable media, digital exchanges and addressable ad units has nurtured a philosophy of integration across channels and a rigorous test-and-learn methodology.
Content that drives real results.
For consumers, content often trumps ads in authenticity, playing a key role as the connective tissue across the path-to-purchase. But for brands, content development and SEO are often black-box processes of ideation and conception, untied or misaligned to bottom-line results. It’s time to hold content accountable to performance. Performance Content is our process of creating and optimizing actionable content in pursuit of ROI goals.
Planning & Insights
Deciphering consumer intent.
Today’s consumer is more complex, empowered and omnichannel than ever. To truly deliver performance, brands must exceed consumer expectations with relevant, engaging and personalized communications, 24/7. Performics Planning & Insights Team delivers brand relevance and revenue by uncovering and converting consumer intent through our proprietary process, Intent-Based Planning.
Analytics & Technology
Measure, Optimize, Convert, Repeat.
The proliferation of customer, channel and platform data has bred tremendous complexity into measuring and optimizing marketing performance. Performics Analytics & Technology Team thrives on this complexity, continually re-inventing how we drive conversions and improve ROI for our clients. Our wide-ranging analytics, data and engineering expertise produces actionable insights and unified, cross-channel reporting that powers performance.